What we did

Content creation / design & online campaign setup

The brief

Revo Service Management has been deploying and implementing ITSM and Service Management products for many years. Hup Agency was tasked with creating a content led campaign around selecting the right business partner for deployment and maintenance of ITSM and Service Management systems.

“Hup created a truly valuable piece of content that we have been able to use in campaign and other marketing activities. It also gives us the ability to demonstrate our unique service offering to customers and prospects”

The result

Hup worked with the Revo management team to devise a 5 stage process for consideration when selecting a solutions partner. This included not only the product selection, but how it would be implemented, maintained and supported in the medium to long term. Above all, the theme was to promote a one-stop-shop approach to solution ownership. This process was compiled into an informative content piece in the form of an eBook.

Each step in the eBook was given its own visual identity to make it as compelling and engaging as possible. Hup developed a bespoke landing page and email template to support the promotion of the eBook – all connected to Campaign Monitor and Salesforce.