ABOUT US
Hup is a UK-based marketing consultancy with global experience. We provide an outsourced service that grows the companies we work with and becomes a dependable extension to the business.
AEO & GEO consulting
Search has changed. So has the way your business gets found online.
Our service helps you get to grips with AI search
Why traditional SEO is no longer enough
SEO has changed dramatically due to users reaching for AI search. With even Google now prioritising AI search results, companies MUST have a strategy for how their products or services can be found or watch traffic levels drop to increasingly low levels.
Can't you just use a tool for this?
There are many tools that will provide AEO or GEO analysis and advice, just as there are for more traditional SEO. The problem though, is that the new era of search is all about referencability and citeability – both of which are heavily reliant on knowing your product/service and how to present YOU as a legitimate answer to a user’s research question.
Your blueprint for AEO & GEO
Hup are experts in communications for tech – turning complex messages into the kind of content that users will understand and respond to. This means we are the perfect partner to give you a clear plan for AI search and to help you appear when users ask questions that match your offer.
How do we do it?
We have developed a detailed reporting process that looks at technical, structural and content elements in the round. We have built our own tooling, AI and technical analysis approach that gives you a clear indication of where you are today. We then apply our significant expertise to all that data, making recommendations for how you can improve performance in the short, medium and long-term. You will receive one report, with a clear blueprint for you to implement over time, either internally or with support from our team of experts as an additional consulting service.
Do you need help with AEO/GEO?
We will be happy to help you get to grips with AI search with a personalised report. To get started, simply reach out via the form below and we will be in touch. We will have you in control in no time!
